Unbounce is a leading software platform for building landing pages, popups and sticky bars. It helps you do the things you need to do to increase conversion rate without coding or making changes to your core website.
It's a fantastic tool for quickly creating landing pages (that convert) for search engine and social advertising. This can be especially helpful in a large corporate where spinning up a new page on the main site might take months of bureaucracy.
Unbounce is a great tool for making purpose-built landing pages for Google Search ads, display ads, sponsored placements and so on.
The biggest advantages of Unbounce vs. hard-coding landing pages or building them in your CMS are:
Full drag and drop capabilities. Forget CSS. If you can dream it, you can do it.
Fast builds. No hosting required. Just hook up your domain and go.
Out-of-the-box support for leading marketing automation platforms and web platforms.
Great, responsive support.
GDPR compliance and SSL encryption.
Support for AMP standards.
You can even use it to enhance CRO on your core website with popups and sticky bars.
Quickly create A/B tests on the fly.
Unbounce partners with a lot of the leading providers, like MailChimp, Campaign Monitor, Salesforce, KISSmetrics, and many more, so you will have little to no issues when combining these tools to run your campaigns.